About Me
I began my career more than 20 years ago as a production assistant for TVOkids. On the weekends, I was in the CHUM building as an editor for what is now CTV Sci-Fi and E! Canada. Desperate to become a producer, I left to pursue the freedom of creating my own programs at Rogers TV Toronto. I first honed my skills as a chase producer for veteran journalist Dale Goldhawk. I then utilized my technical skills and became a preditor, creating lifestyle, entertainment and sports magazine shows. A new challenge presented itself at OMNI Television, where I helped created national newscasts in multiple languages, lifestyle series and Blue Jays baseball broadcasts in Tagalog. I was fortunate enough to produce two national leaders debates on CityTV. Never backing down on a new challenge, I shifted to home TV shopping at TSC and have become addicted to the thrill of instantaneous ratings and viewer engagement via items sold.
Projects
A few of the programs I've been part of over the years
TSC Now - Livestream Shopping
2021 - Senior Manager, Production
Livestream shopping is commonplace in Asia and is starting up in North America. TSC Now launched back in November, doing what they have been doing for over 30 years, now just on a different platform. This bi-weekly livestream shopping event is additional revenue stream as TSC transforms the customer experience.
Beyond Style Matters Podcast
September 2020 - Supervising Producer
Canadian media icon Jeanne Beker changed the face of fashion reporting with the internationally acclaimed Fashion Television. For almost three decades, Jeanne took us behind the scenes of the world’s most famous runways. At TSC, she has demystified trends for a home-shopping audience with Style Matters with Jeanne Beker. She now expands her reach with Beyond Style Matters, giving listeners insider access to fashion’s top designers, trend-setters and most fabulous players. Guests have included: Brad Goreski, Jay Manuel, Coco Rocha, Michael Buble and Kim Cattrall.
Ending Racism: What Will it Take?
June 2020 - Producer
The death of George Floyd brought the Black Lives Matter movement to a pivotal moment in history. Rogers Sports & Media came together to create a special that would address the feelings and sentiments of the BIPOC community. Cityline's Tracy Moore and Sportsnet's Donnovan Bennett co-hosted. This special won the RTDNA award for Best News - Live Special Events.
59th GRAMMYs Red Carpet Special
January 2017 - Supervising Producer
CityTV made their annual trek down to LA LA land to take their place on the red carpet for music's biggest night. This is one of CityTV's biggest projects and was a huge amount of work, but thanks to a great team, the show was flawless.
Blue Jays: Pinoy Edition
January 2017 - Supervising Producer
With the success of Hockey Night in Canada - Punjabi edition, OMNI Television wanted to expand their sports programming for the Filipino community. In a matter of months, we found the right talent and were able to launch the first ever MLB game in Tagalog.
Maclean's National Leaders Debate
August 2015 - Producer
The first national leaders debate outside the consortium was nabbed by Paul Wells and Maclean's magazine. Leveraging all the resources of Rogers Media, I had the tremendous fortune to produce a wonderful debate and event that kicked off the 2015 federal election.
Intimately You by TSC
2019 - Supervising Producer
Hosted by Dr. Jess O'Reilly, sexologist and author, Intimately You by TSC is a safe space for open conversation, education and a little fun around sexual wellness and relationships for all genders, sexual orientations and comfort levels.
Celebrating the Lunar New Year
January 2016 - Executive Producer
OMNI Television's sales team understood Chinese New Year to be the Super Bowl for potential sponsors, and was looking for something they could sell to advertisers. We created a lifestyle variety special featuring musical performances, fashion tips and cooking demos which resulted in an uptick of sponsors and a grand prize viewer giveaway of airfare to China!
TSC Auto Motives
July 2021 - Supervising Producer & Creator
A first for TSC, we sold cars in this special program, TSC Auto Motives with Emma Hancock in partnership with Genesis. It was a fresh new way of shopping for cars from the comfort and convenience of your home.
Welcome to Canada: What You Need to Know
August 2018 - Supervising Producer & Creator
Scotiabank commissioned a series for newcomers and we felt the best thing we could do is give them advice from those who had already gone through their challenges. Welcome to Canada: What You Need to Know was targeted at Chinese and South Asian newcomers. Established immigrants shared all the things they wish they had known and what the guidebooks didn't tell them.
Susan Yull celebrates 25 years at TSC!
August 2020 - Supervising Producer
Susan Yull is Canada's longest-serving TV-shopping host! She began her career at TSC when the channel only aired still images. This special was a curated collection of her favourite items and brands at special pricing and a poignant walk down memory lane.
The Local Campaign
2003-2015 - Senior Producer
Rogers TV was known for producing local debates for each ward and riding locally. Toronto is home to 44 municipal wards and 23 provincial and federal ridings. For more than a decade, I invited and organized the televised debates for all the municipal, provincial and federal elections. I didn't keep an official count, but it's safe to say I've produced over 500 debates in my career.
EXPERIENCE
Here are some of the places I've had the privilege of working
Executive Producer
Sourcing Talent & Crew, Commissioning Creative, In-house Collaboration, Working with marketing & communication
Skills
Things I've picked up over the years
Producer
Coaching talent, Writing scripts, Research, interviewing, creating rundowns, location scouting, field producing, paper editing, sourcing music & broll
Digital Content
Launching and curating social accounts, creating click-worthy thumbnails and social copy, compelling videos for multiple digital platforms including IG, Youtube, website and facebook.
Writing
Promos, Talent Intros/Extros and voiceovers, Web copy, social posts, news reports
Production Manager
Budgets, CRTC Hearings, Sponsorships, Sales Projects, Production Scheduling
Post Production
AVID Media Composer, Adobe Premiere Pro, Photoshop, After Effects
Live Control Room
LIVE show experience, familiar with control room software, Xpression, Prompter, Playback systems like SMS, Quantel server
Field Production
Directing of crew and talent on-set, liaising with camera op for shots, pre-production location planning, storyboarding and paper editing